|
Trilby's
History
Necessity
isnt the only mother of invention.
Sometimes its Mom herself.
Trilby
Wiedman had developed a part-time catering business while
raising her children in Silverdale, Wash. Her specialty
was barbecued meatballs, but there was a problem.
She
didnt like any of the sauces out there, so she made
her own, says her daughter, Laura (Wiedman) Joseph.
This
led to another, but quite different, problem. When Trilby
eased out of the catering business after 30 years, friends
and neighbors kept asking for her sauce. Thats when
Laura came to the rescue of barbecue chefs across the
country.
Laura
and husband Mark Joseph began producing Trilbys
BBQ Sauce in 1997. They started with two varieties, Mild
and Spicy Hot, and later added a barbecue rub of dry seasonings
to their product line.
The
sauces popularity with caterers and every-day cooks
stems from its sweet-and-sour flavor, plus its versatility.
Trilbys BBQ Sauce is used for basting, mixing with
ground beef, and even dipping appetizers.
Its
goes with anything! Laura exclaims. A lot
of people replace their ketchup with it.
With
help from the production facility of a Bellingham friend,
Marti Jones of Martis Dressings & Marinades,
the Josephs began commercial production. They started
selling their sauce to friends and co-workers, and then
going to craft shows and the Bellingham Farmers Market.
Their big break came in 1999 when Jack Bishop, manager
of the Fairhaven Red Apple supermarket in Bellingham,
tasted the sauce on some barbecue sandwiches and asked
to sell it in his store.
Two
years later, Bellingham-based Haggen, Inc., began selling
Trilbys BBQ Sauce at most of its Haggen and TOP
Food outlets in Washington and Oregon. Now the sauce can
be found at 30+ retail outlets, as well as select craft
shows in Western Washington.
For
Laura Joseph, the sales growth is nice, but Trilbys
daughter beams while recalling the calls and letters
from people saying this is the best stuff theyve
ever had. Its satisfying to know youre part
of something that people love.
Back
to Top
|